职位描述:
Description Marketing (MKT)HSBarketingexiststodrivetop-linerevenuegrowthforourGlobalBusinessesbyleveragingclearlyidentifiedmarketplaceopportunities,brandstrength,customerinsightsandcreativepassiontoyieldsustainablelong-termgrowthforthebudgetsandresourcesdeployed.We are currently seeking an experienced professional to join our team. In this role, you will:??Identifythelatestconsumerinsightsandindustrytrendsbasedonexternalresearchfindingsandinternaldataanalysis.Collaboratewithmultipleteamtoformulatethecustomerconversionjourneyfromonlinesavingaccount(OSA)toAdvanceaccountDevelopmarketingstrategyandcampaignstodrivetheAdvanceacquisitionconvertedfromOSAManageandoverseecampaigndevelopmenttoensureeffectivecampaignmechanicswhichdeliversbusinesstargets.Drivetheefficiencyofmarketingcampaignstowellmanagethemarketingbudgetandtoenhancereturnoninvestment.Workcloselywithvendorsincludingadvertising,mediaandeventagenciesandensurethequalityofthework.Qualifications To be successful in the role, you should meet the following requirements:?BachelorabovedegreeMorethan8yearsofworkingexperienceStrongplanning,analytical,communications,decision-making,lateralthinking,influencing,interpersonalandprojectmanagementskillsProfessionallevelMandarinandEnglishoralandwrittenskill.Strongabilitytocommunicateandcollaboratewithmultipleteamsinmultiplelocations.Provenabilitytobeaself-starterwithenergyanddriveinachallenginganddynamicenvironmentAbilitytothinkandworkinnovatively,andcapabletoinfluencethekeystakeholderstodelivertheresultCanworkindependently,bothatastrategicallyandtacticallevelExperienceofprojectmanagementdrivingforgreatervaluethroughthesmartapplicationofresourceYou’ll achieve more when you join HSBC.www.hsbc.com.cn/careersHSBCiscommittedtobuildingaculturewhereallemployeesarevalued,respectedandopinionscount.Wetakeprideinprovidingaworkplacethatfosterscontinuousprofessionaldevelopment,flexibleworkingandopportunitiestogrowwithinandinclusiveanddiverseenvironment.PersonaldataheldbytheBankrelatingtoemploymentapplicationswillbeusedinaccordancewithourPrivacyStatement,whichisavailableonourwebsite.HSBCAXS/AS/*IssuedbyHSBCBank(China)CompanyLimited 举报
Description Marketing (MKT)HSBarketingexiststodrivetop-linerevenuegrowthforourGlobalBusinessesbyleveragingclearlyidentifiedmarketplaceopportunities,brandstrength,customerinsightsandcreativepassiontoyieldsustainablelong-termgrowthforthebudgetsandresourcesdeployed.We are currently seeking an experienced professional to join our team. In this role, you will:??Identifythelatestconsumerinsightsandindustrytrendsbasedonexternalresearchfindingsandinternaldataanalysis.Collaboratewithmultipleteamtoformulatethecustomerconversionjourneyfromonlinesavingaccount(OSA)toAdvanceaccountDevelopmarketingstrategyandcampaignstodrivetheAdvanceacquisitionconvertedfromOSAManageandoverseecampaigndevelopmenttoensureeffectivecampaignmechanicswhichdeliversbusinesstargets.Drivetheefficiencyofmarketingcampaignstowellmanagethemarketingbudgetandtoenhancereturnoninvestment.Workcloselywithvendorsincludingadvertising,mediaandeventagenciesandensurethequalityofthework.Qualifications To be successful in the role, you should meet the following requirements:?BachelorabovedegreeMorethan8yearsofworkingexperienceStrongplanning,analytical,communications,decision-making,lateralthinking,influencing,interpersonalandprojectmanagementskillsProfessionallevelMandarinandEnglishoralandwrittenskill.Strongabilitytocommunicateandcollaboratewithmultipleteamsinmultiplelocations.Provenabilitytobeaself-starterwithenergyanddriveinachallenginganddynamicenvironmentAbilitytothinkandworkinnovatively,andcapabletoinfluencethekeystakeholderstodelivertheresultCanworkindependently,bothatastrategicallyandtacticallevelExperienceofprojectmanagementdrivingforgreatervaluethroughthesmartapplicationofresourceYou’ll achieve more when you join HSBC.www.hsbc.com.cn/careersHSBCiscommittedtobuildingaculturewhereallemployeesarevalued,respectedandopinionscount.Wetakeprideinprovidingaworkplacethatfosterscontinuousprofessionaldevelopment,flexibleworkingandopportunitiestogrowwithinandinclusiveanddiverseenvironment.PersonaldataheldbytheBankrelatingtoemploymentapplicationswillbeusedinaccordancewithourPrivacyStatement,whichisavailableonourwebsite.HSBCAXS/AS/*IssuedbyHSBCBank(China)CompanyLimited 举报
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